CMC Markets
CMC Markets is a financial derivatives dealer offering online trading in spread betting, contract for difference (CFD's) and Foreign Exchange. A move to their new HQ in Houndsditch, Central London in August 2010 coincided with the launch of a new corporate identity developed by Purple Creative.
Sign Design
We were commissioned to interpret and develop a 3D rendition of the logo, which was to be located in the reception of the new office. After much development the solution was developed using cut and machined acrylic with a flame polished finish.
What they said
We brought in Whybrow to take our new corporate logo and interpret it in its 3D form, creating an identity sign for our reception in our City of London HQ in Houndsditch. The solution was to be fresh, innovative and contemporary. All of these requirements were met and we went on to implement the design at our offices in Paris, Dublin, Sydney and Auckland.
Farzim Nazari (Group Commercial Director, CMC Markets)
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